Creative Practice

Rachel Matthews uses a combination of visual research methods and techniques in her creative practice.

Having worked as a fashion illustrator earlier in her career, Rachel continues to produce fashion visuals through drawing, collage and printmaking and works to commission with designers and brands. The Fashion Lexicon project captures her on-going investigations into fashion’s object-image-text relationships.

Rachel’s creative visual practice has also evolved to map and analyse emerging ideas in fashion and communication, an approach adapted from critical cartography. Through experimentation, she has developed this process as an innovative, non-linear form of data analysis, and uses her mappings and assemblages to document research activities and support published findings.

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